Edina Police & Fire do the #footpursuitchallenge for #nighttounite!
To promote the annual Night To Unite event, I worked with the Edina Police & Fire Department to do the (at the time) trendy #footpursuitchallenge. By promoting that Police & Fire would "chase down your neighborhood party", the video ended up being a great success across the board.
Posted: July 14, 2025
Edina Fire Station 2 Open House Recap
To commemorate the grand opening of the new Fire Station 2 in Edina, I filmed and edited a recap of the open house event showcasing the variety of food and activities that were on offer for attendees.
Posted: November 5, 2025
Beyond The Badge - 911 Dispatcher Promo
One of Edina's regular shows is called Beyond The Badge and spotlights a different topic every episode. This episode revolved around a 911 Dispatcher and how she also does theater on the side. This episode was particularly tricky to edit into a promotional reel due to it being such an incredible story.
Posted: October 15, 2025
Vernon Avenue/Highway 100 Project Construction Update
A major project happening in Edina in 2025 was a new bridge being constructed over Highway 100 which would result in a lengthy closure of the current bridge. To assist in communicating construction updates, I helped film and edit a series of construction update videos for residents using a variety of motion graphics and drone footage.
Posted: September 11, 2025
​Holiday Fire Safety Tips
To help Edina residents stay safe during the holidays, we did a video with the Edina Fire Department showing some do's and donts'. To make it more fun we had a few gags in the video while still showing the correct choice for residents in the end.
Posted: December 23, 2025
Fire Station 2 Grand Open House Promo
To promote the Edina Fire Station 2 Grand Open House event, we put together a stop-motion video showing two fire fighters picking up their stuff from the old Fire Station 2 and walking to the new one (complete with a few stops along the way).
Posted: October 11, 2025
On The Job - Sidewalk Maintenance Promo
This promo for On The Job was the first time I tried a new style to promote the full episode. By showing Scott Neal (the host) doing the job first, and then going into the specifics of the job, it increased viewer interest and retention.
Posted: October 2, 2025
Holiday Recycling
To help promote holiday recycling, I filmed and edited a short but fun PSA to grab viewers attention.